This post will explain how to write an ebook. How to Create a Passive Income Generating Ebook Just why should you write an ebook?
How To Write an Ebook That Unlocks Passive Income
In this article, you can know about how to write an ebook here are the details below;
1. Attract subscribers
Ebooks are effective lead magnets—22.8% of marketers agreed that they had the highest conversion rates among all content types.
This is the best way to draw email subscribers and convert them into customers.
2. Score new projects or partnerships
Ebooks can also be used to develop authority.
You get to educate potential clients and move them through the sales pipeline while distilling your experience into insights.
To illustrate what we mean, here is an encouraging example.
Jennifer Havice didn’t write writing an ebook with the intention of making money from it.
Instead, she aimed to establish her message consultancy company as a leader in the field.
The ebook proved to be a wise purchase because it brought her two clients.
3. Earn more money
An additional cash source can be unlocked via sideline ebook sales.
In some circumstances, it can even protect you from terrible business dry spells.
Doing Content Right was written by Steph Smith, the director of marketing at HubSpot, to show marketers everywhere how to create an effective magazine.
Her ebook has almost 3,500 sales on Gumroad alone as of this writing.
10 steps to writing an ebook
1. Survey and Poll your audience
Reaching out to your target audience is the only surefire approach to boost your ebook sales.
These are the people for whom you are trying to find solutions.
They know all the solutions.
Just make sure you ask the appropriate ones.
Three inquiries that you might pose on social media, in online forums, or via email are as follows:
What disturbs you at night?
What is bothering you about your industry that isn’t frequently discussed?
What’s the biggest difficulty you’re now facing in your position or sector?
Feel free to modify these inquiries as you see fit.
Surveys and polls are useful tools for determining the focus, subject matter, and title of your ebook.
A freelance developer named Farez Rahman polled people on Indie Hackers to find out their favourite book when he was producing an ebook for independent creators.
Farez Rahman, asked which book they preferred,
He ultimately left with a successful title and a number of extra suggestions from a qualified book editor.
Pro tip: Before you even begin writing your ebook, create a pre-sale landing page if you already have a target audience and are aware of their top difficulties.
The Middle Finger Project’s creator, Ashley Ambirge, carried out this exact action.
She gained $2,000 over night after telling her 2,500 subscribers about her book pre-order.
2. Mine reviews to identify a gap
Your ebook would be similar to any other book without a “secret sauce” if it were just a collection of concepts that readers already knew. Also check Guidebook software
Examining the 3- and 4-star ratings on Goodreads and Amazon might help you determine your ebook’s unique selling proposition.
Why just three and four stars?
Because they frequently contain useful customer insights and are less likely to be prejudiced.
Let’s look at an illustration of how this seems.
Imagine you’re writing a book about product positioning and you decide to read the well-known book Obviously Awesome by April Dunford.
When analysing the three-star evaluations, you find that these readers have a number of things in common:
They believed that the book lacked specific examples.
With this knowledge at your removal, you can choose to support your arguments with thorough and actual examples.
3. Chose your writing sidekick
Your writing process can be made or broken by your writing app.
If you choose a difficult tool—I’m looking at you, Scrivener—you’ll spend time studying its functions rather than creating your ebook. This is another way how to write an ebook.
But what if the tool only only a few minutes to learn?
You can easily complete your writing.
In the end, it would rely on your needs.
There is nothing better than Google Docs if you only need the basics.
Writing an ebook with a lot of footnotes and a lot of research?
With Airstory, you can’t go wrong because of its superior web clipper.
You need look no farther than Linguix for proofreading assistance.
This artificial intelligence (AI)-powered writing assistant fixes your spelling errors and makes editing suggestions to help you write more effectively.
Today only, AppSumo is offering the Linguix yearly bargain for $49 (regularly $288).
4. Plot an outline
The foundation of your ebook is your outline.
Without it, your ebook would become a disorganised, confusing jumble for readers.
In the best-case scenario, users put down the ebook they’re now reading and leave it to gather digital dust on their devices.
In the worst case, they ask for a refund and write a poor review.
You can connect the dots in your ebook by creating an outline.
Consider it a compass that directs you in the right direction.
Here is how to get going.
Identify the important chapters first.
Use the information you have learned from your surveys and polls.
Your content will be shaped by these client data.
Then, conduct research and add bullet points to these major parts.
Include the necessary action items, references, links to your blog entries that are pertinent (more on tip 6), and examples to support your claims.
As you can only identify underlying ideas after structuring the major body of your ebook, you should save these two elements for the final section.
One more additional additional point before we wrap up this piece of advice: If you want readers of your ebook to hire you after reading it, don’t reveal too much about your specific tactics.
But it doesn’t suggest you should limit your sharing to fluffy advice!
The secret is to tease your target audience with sophisticated strategies that will encourage them to come back for more.
5. Write a stormy first draft
This is another way how to write an ebook. You might discover that you write best in the early morning hours, while your accountability partner writes best while travelling.
Whatever way you find most effective, make a writing schedule and follow it.
Don’t stop, no matter how busy you are.
Making even a small daily investment is progress!
More importantly, don’t stress about each sentence being perfect.
No matter how complicated your arguments are, the objective is to make them clear quickly.
There will be plenty of time during editing to polish them.
Recommendation: Stuck on a word or phrase?
Do not let it hinder you. Also check Ebook download sites
Placeholder text, such as “[word for little and lively],” might be used before continuing to write.
Use the following two resources to write your writing:
How to Write Effectively and Reliably (Based on James Clear)
How to Improve Your Writing (With 15 Tips and Examples)
6. Drive traffic to and from your website
Note that having a website is a requirement for using this distribution technique.
Our final piece of advice will teach you how to market your ebook even if no one is interested in it.
Hyperlinks pointing to pages on a single domain are known as internal links.
Internal linking is a term used in SEO
These links are essential for SEO because they aid Google in indexing and comprehending the layout of your website.
You may dramatically improve your posts on the SERPs by strategically utilising them.
Why do we keep harping on internal links?
That’s because you’ll want to send as much traffic as possible to your ebook landing page when you advertise it.
And using internal links is a simple way to accomplish this.
Have you discussed related subjects in your blog?
If yes, include the URL to your ebook landing page in these pertinent blog entries.
You may, for example, link to your ebook in an article on content briefs if it is about employing content marketers. This is another way how to write an ebook.
The ebook landing page will be displayed to users who click “content marketers.”
Don’t be afraid to possess a link or two to direct readers back to your website since your ebook serves as a vehicle for website promotion.
7. End with a dazzling call-to-action
Conversions increase when calls to action (CTAs) are irresistible.
Add one or two CTAs to the end of your ebook to direct readers there.
Revert to your ebook’s main objective if you find yourself in a rut.
Three instances will demonstrate what we mean:
Encourage texts to follow you on social media if you want to strengthen your personal brand.
Encourage potential customers to schedule a discovery call using a Calendly link if you want to draw them in.
Drop a link to advertise it if you want to cross- or upsell readers.
This might be a different ebook on the same subject or a collection of printouts to assist readers in putting the strategies into practise.
Lead with value or benefits in your CTA to increase click-through rates.
Avoid generic CTAs, such as “Book a call today” or “Hire me to write your blog entries,” for instance, if you work in content marketing.
Use a benefit-driven CTA to entice readers to click it, such as “Get me on the first page of Google!”
8. Hire a copyeditor
Having an extra set of watches go over your work is never harmful.
This is another way how to write an ebook. Copyeditors are useful in this situation.
These editing experts simplify complex ideas into prose that is simple and straightforward.
Copyeditors are distinct from proofreaders, so keep that in mind.
They do more than just look for grammar and punctuation mistakes.
Copyeditors are skilled experts who identify errors in your writing and make insightful comments so that your intended audience may swiftly understand your thoughts after reading them.
9. Hire a formatting professional
It’s time to design the layout of your ebook now that it has been written and revised.
Use Google Docs or Microsoft Word to create plain-text ebooks.
Use applications like Adobe InDesign and Vellum if you intend to print the ebook.
However, provide it to a specialist who formats it using HTML and CSS if your ebook has photographs, charts, and footnotes.
You will then have total control over how your ebook is formatted.
10. Promote your ebook
Did the expert formatter provide you the final epub and mobi files? This is another way how to write an ebook.
Wonderful, you’re now prepared for the last phase, which is to market your ebook.
Here are five places to advertise it widely:
Social media: Tweet it, make an Instagram story, promote it on LinkedIn and other platforms.
Podcast: Submit your ebook as a show note addition to podcasts in your industry.
Create a welcoming or nurturing email sequence using SendFox’s email newsletter tool.
Blog: To generate interest in your ebook, publish the first chapter and optimise it with pertinent keywords to drive targeted visitors. Also check free ebook download sites
Drop your ebook URL in your email signature with EmailBadge.
Drive urgency to increase sales.
To promote Doing Content Right, Steph Smith held a discount, bringing down the cost from $100 to $35.
After that, she raised it daily by $5 and told potential purchasers that it would double to $200 on Black Friday.
Doing the right thing: raising the price by $5 each day
Doing Content Right (n.d.)
Steph’s unorthodox strategy reflects our aim to cut costs.
We support these strategies, but it’s important to note that they only work for public figures who have a sizable following.
List your ebook on AppSumo if you’d rather avoid doing the grunt work throughout your promotional campaign.
With over 1M members, we’d venture to say it’s one of the greatest locations to advertise your ebook, get preliminary comments, and create a thriving community of fans.
You don’t hold to pay any upfront costs to become an AppSumo partner.
We just keep a tiny portion of the commissions.
95% of the sales that you bring into our marketplace go to you.
And you receive 70% of the revenue from repeat consumers that we send your way.
Publish a successful ebook today
While creating an ebook needs a lot of work, advertising it doesn’t have to be challenging.
As an AppSumo partner, you have the opportunity to collect insightful feedback and create a thriving community of early backers.
Additionally, our marketplace has no upfront costs and no restrictions.
